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Momprenuer of the Week: Howdy Billboards

Nothing is more exciting than Bringing Home Baby! Momprenuer Staci Munir made it her business to celebrate that happy occasion by creating a business called Howdy Baby! Billboards.

Q: How did Howdy Baby! Billboards get started?
A: After the birth of my second child 7 years ago, I was disappointed in the local selection of Stork Sign services. The available signs were not very unique or even attractive, nor were the keepsakes. Being an artist, I considered the idea of making my own yard signs. After researching the business structure, I decided it would be a good fit for my life as a stay at home mother with 2 young children in tow and quickly got to work!

Q; How did you come up with your stork sign designs?
A: Well, my first goal was to be original and whimsical. Honeslty, I didn’t even want to offer a stork but I knew this was a traditional icon so I created a way to make him unique by making him a Texas cowboy Stork. We call him “Bubba”. We offer other designs as well for people who would like something besides the traditional stork such as a large baby carriage. Over time, we have added new designs such as “Bella” our Princess Fairy stork, and “Sam” (named after my own son Sam), the traditional style stork. “Bubba” the Cowboy Stork continues to be not only our most popular sign but our company icon as well.

Q: What kind of services does Howdy Baby provide?
A: We offer baby yard sign rental in 7 week or 10 week rentals. The rental includes delivery and set up of the sign as well as a hand painted star keepsake that is personalized with the new baby’s birth information. It’s a very special item for parents to keep and even add to the décor of their child’s nursery. Then, At the end of the rental, we come and remove the sign. We also offer 4 day sign rentals for birthday’s too with our super cute birthday cake sign.

Q: How has Howdy Baby! Billboards grown over the years?
A: Its amazing how a simply business plan can develop into a complex structure that almost takes a path all of its own. Howdy Baby started with 8 hand painted signs that were all delivered by me to families all over the Dallas area, to a fleet of 30 signs delivered by 3 Territory Operators. These territory operators are all mothers in the Dallas area that have the desire to be part of a small business and earn some extra income for their families.

We have been able to take our signs and create business packages that allow people to purchase our signs and use them to create a stork sign business of their own using our designs. All of the hard work and success secrets are shared with our vendors so that they too may go on to create a successful Stork Sign business in their area. We have 2 Howdy Baby vendors at the moment, one in California and one in North Carolina. And many other areas in the works to be opening soon.

Q: What is your favorite part of owning Howdy Baby! Billboards?
A: In the beginning, it was the fact that I could use my artistic talents to create signs that were fun and unique, then as the business grew, I enjoyed the fact that the business was something I could operate with my 2 young children in tow. They simply rode around with me on my deliveries! But the really enjoyment in this business is the joy that our signs bring to both new families but to their friends and family. We love to hear the stories of families being welcomed home with a Howdy Baby Stork sign in their yard! We also love the loyalty that our customers use us to welcome all the babies in their family, year after year. We are a big part of these family’s new baby experience and that is a really special feeling. And sometimes if we are lucky, we are able to get a peek at the new family member and that’s always special of course!

Q: What is the future for Howdy Baby?
A: As the demand for our signs service grows, so does the need for people to help cover the vastly growing metroplex areas. We are making plans to expand into the Fort Worth area as well as areas in the mid cities. We offer the opportunity to share our business success with other moms in the area who would like a flexible and rewarding side business that works well with being a stay at home mom.

For more information, go to www.howdybillboards.com

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